{"id":1589,"date":"2025-05-29T12:12:21","date_gmt":"2025-05-29T11:12:21","guid":{"rendered":"https:\/\/jusmedia.co.uk\/studioinsider\/?p=1589"},"modified":"2025-06-06T11:42:10","modified_gmt":"2025-06-06T10:42:10","slug":"how-tiktok-changes-traditional-tv-shows","status":"publish","type":"post","link":"https:\/\/jusmedia.co.uk\/studioinsider\/2025\/05\/29\/how-tiktok-changes-traditional-tv-shows\/","title":{"rendered":"How TikTok has changed traditional TV shows"},"content":{"rendered":"\n<p class=\"has-black-color has-text-color has-link-color wp-elements-0bc3c74e36f28004b986d847da2ebf16\"><em>Television as we know it is undergoing a seismic shift, and the driving force behind the change is a familiar source: TikTok. The platform\u2019s highly interactive, algorithm-driven content has revolutionized audience expectations, forcing traditional media platforms to evolve or risk obsolescence.<\/em><\/p>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-9aaadfd210827edba57c6d38208ad004\">For Gen Z viewers naturalised on smartphones, the speed and interactivity of entertainment programming must match their social media feeds. The way programming is being conceived, produced, and consumed is being revolutionised.<\/p>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-31bd99468ced9f8312d4bce09850aa89\">The most obvious change is in pacing. With studies showing that the average attention span of the new generation has shrunk to eight seconds, shorter than that of a goldfish, television has had to adapt. Shows like Euphoria now feature twelve shots in a ten-second clip, echoing the rapid-fire montages of TikTok. <\/p>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-9690af2fe9c384652a3f72dae1effd16\">Bridgerton has incorporated ASMR-style whispers and fabric sounds designed for the majority of viewers who watch the show in silence. Even news shows have changed, with the BBC\u2019s Newsbeat delivering headlines in 15 seconds, complete with emoji captions and pop music.<\/p>\n\n\n\n<h1 class=\"wp-block-heading\">Visual Storytelling: <\/h1>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-36de9aef80208582761d431b6a5e88ea\">Visual storytelling has evolved just as dramatically to accommodate younger audiences\u2019 silent viewing habits. Research shows that 54% of Gen Z watch videos without sound, prompting shows to borrow technology directly from TikTok. Heartstopper features animated captions that swirl during romantic moments and sway during arguments. Boonie Bears uses on-screen text and recipe images to mimic cooking tutorials popular on social media. Even prestige shows like Severance now hide visual Easter eggs in background props, rewarding viewers who watch the footage as closely as they would on social media.<\/p>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-82fa659a7536fd97c5dafc9c60ebd0b7\">The most radical adjustment may be the adoption of a vertical format. When BBC Three rebooted its series Liars, it was shot specifically for mobile viewing, with 72% of their viewers being Gen Z. The success has inspired other shows to experiment with mobile-friendly technology. The reboot of Gossip Girl was framed in traditional widescreen and a vertical 9:16 ratio. Search Party used FaceTime-style footage, not unlike TikTok selfie videos. Streaming services are even testing \u201cscrollable\u201d episodes, where scenes advance automatically like a social media feed.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"The Idol | Official Trailer | HBO\" width=\"1080\" height=\"608\" data-src=\"https:\/\/www.youtube.com\/embed\/xVYUKxF0wMc?feature=oembed\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" data-load-mode=\"1\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h1 class=\"wp-block-heading\">Influence of TikTok<\/h1>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-81f7cc1de3daa9fb2e2e4a3e281f921a\">TikTok\u2019s influence extends beyond production to casting decisions. Now, talent scouts often look for actors with high audience engagement on social media. Madelyn Cline, the lead actress in \u201cOn the Bund,\u201d and Dominic Fike, the lead actor in \u201cElysium,\u201d were cast in part because of their pre-existing TikTok followers. Studios have begun using AI to analyze actors\u2019 social content to predict their \u201cmeme potential.\u201d Even established shows like \u201cEmily in Paris\u201d now include micro-influencers in guest appearances to increase visibility for the algorithm.<\/p>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-ba61f9a3030640eeb035466073068df9\">This rapid development has created a lot of concerns. The rise of \u201csludge content\u201d \u2013 those overly edited, dopamine-fuelled videos that dominate social media \u2013 has begun to affect the cadence of television in potentially problematic ways. Shows like Idol, with its flash-lit party scenes that echo TikTok\u2019s switch-ups, and The Wasps, with its five different timelines per episode, draws on the fractured narratives of social media.This constant overstimulation could reduce viewers\u2019 comprehension, but the audiences now expect constant surprises.<\/p>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-6929f407f5f3eeea8e675166dc712ea8\">As the TV industry continues to adapt to these new rules, the lines between traditional programming and social media content are blurring. Streaming platforms now analyse watch time metrics with the same rigor as they do social media engagement rates. Writers\u2019 rooms study viral trends for inspiration. The question isn\u2019t whether television will keep changing, but how far it can go. Will we see choose-your-own-adventure episodes customized by algorithms? Side characters generated by AI based on viewer preferences? One thing\u2019s for sure\u2014if it works on TikTok, it\u2019ll likely be on your TV screen soon.<\/p>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-a4f83e1614574ac033ab2924c10a45b8\">For content similar to this, head <a href=\"https:\/\/jusmedia.co.uk\/studioinsider\/did-you-know\/\"><strong><em>here. <\/em><\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Television as we know it is undergoing a seismic shift, and the driving force behind the change is a familiar source: TikTok. The platform\u2019s highly interactive, algorithm-driven content has revolutionized audience expectations, forcing traditional media platforms to evolve or risk obsolescence. For Gen Z viewers naturalised on smartphones, the speed and interactivity of entertainment programming [&hellip;]<\/p>\n","protected":false},"author":191,"featured_media":1590,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[32],"tags":[145,44,79,39,92,144,36],"class_list":["post-1589","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-did-you-know","tag-attention-span","tag-entertainment","tag-production","tag-television-2","tag-tiktok","tag-tradition","tag-tv"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How TikTok has changed traditional TV shows - Studio Insider<\/title>\n<meta name=\"description\" content=\"Television as we know it is undergoing a seismic shift, and the driving force behind the change is a familiar source: TikTok. 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