by Nicole Hannam | Jun 5, 2025 | Top Story, WTF IS THE DIFFERENCE?
When it comes to brands that have reshaped the streetwear-to-luxury pipeline, Jerry Lorenzo’s Fear of God stands at the centre of the shift. But what sets his vision apart isn’t just its aesthetic, it’s the way he’s built two distinct lanes: Fear of God, the high-end...
by Nicole Hannam | Jun 5, 2025 | History
Streetwear is full of loud voices. Bold graphics. Strong stances. But somehow, in the noise, one thing keeps getting left out — the women who helped shape the culture from the very beginning. For decades, women have been right there in the scene, not just wearing it,...
by Nicole Hannam | Jun 5, 2025 | Sustainability
Sustainable fabrics are key for creating a durable wardrobe that you’ll love. Here are some key fabrics that will look after the planet and your style. 1. Organic Cotton The classic cotton tee gets a major upgrade when it’s made from organic cotton.Why...
by Nicole Hannam | Jun 5, 2025 | Sustainability
For some streetwear brands, sustainable clothing is a marketing angle. For Afends, it’s the foundation of everything they do, from the crops in the ground to the clothes on your back. Founded in Byron Bay, Australia, Afends has grown into a global streetwear label...
by Nicole Hannam | Jun 4, 2025 | Top Story, Trends
AI is no longer just a tech industry talking point. In fashion, and particularly in streetwear, it’s quietly reshaping how things are created, styled and experienced. From designers using AI to generate graphics and product ideas to brands launching fully immersive...
