{"id":2511,"date":"2025-06-06T10:14:02","date_gmt":"2025-06-06T09:14:02","guid":{"rendered":"https:\/\/illuminatedmag.co.uk\/?p=2511"},"modified":"2025-06-06T16:00:38","modified_gmt":"2025-06-06T15:00:38","slug":"the-andrew-tate-effect-creating-a-so-called-gender-war","status":"publish","type":"post","link":"https:\/\/jusmedia.co.uk\/illuminatedmag\/2025\/06\/06\/the-andrew-tate-effect-creating-a-so-called-gender-war\/","title":{"rendered":"&#8216;The Andrew Tate Effect&#8217;: &#8220;Creating a so-called gender war?&#8221;"},"content":{"rendered":"\n<pre class=\"wp-block-preformatted\"><strong><em>Image by <\/em><\/strong><a href=\"https:\/\/www.youtube.com\/@JamesEnglish\"><strong><em>Anything Goes With James English<\/em><\/strong><\/a><strong><em> from WikiMedia Commons<\/em><\/strong><\/pre>\n\n\n\n<p>I\u2019m sure you have already heard of the controversial internet personality Andrew Tate. But aside from his misogynistic comments online, he is currently facing more serious criminal charges in Romania, including human trafficking, rape, and forming an organized criminal group.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">BREAKING: Influencer brothers Andrew and Tristan Tate have been charged with rape and other crimes, British prosecutors say.  <a href=\"https:\/\/t.co\/JxWWPKsmXD\">https:\/\/t.co\/JxWWPKsmXD<\/a><\/p>&mdash; The Associated Press (@AP) <a href=\"https:\/\/twitter.com\/AP\/status\/1927769476180643923?ref_src=twsrc%5Etfw\">May 28, 2025<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<p>He denies all allegations, but while the legal battle plays out offline, his influence as a self-proclaimed alpha male continues to live on. Welcome to the Tate Effect.<\/p>\n\n\n\n<p>The former kickboxer turned influencer has built an entire online personality through wildly misogynistic comments that somehow still go viral.<\/p>\n\n\n\n<p>One hyper-masculine remark at a time, Tate has become a household name among Gen Z boys and young men. But while some celebrate him as a self-made inspiration, others warn that his influence is reshaping gender attitudes in deeply troubling ways.<\/p>\n\n\n\n<p>Tate&#8217;s rise wasn\u2019t exactly slow or subtle. His face became inescapable on TikTok by mid-2022, when he was flooding For You pages with his sexist ideals. But for teachers, researchers and alarmed parents alike, the real concern wasn\u2019t just what he was saying, but who was listening.<\/p>\n\n\n\n<p>Craig Haslop has spent many years researching \u2018lad culture\u2019 and by working closely with boys aged 13\u201318, he found that Tate\u2019s name came up time and time again: \u201cSome boys praised Tate\u2019s fitness and self-help advice, others were indifferent and a few were critical of his misogyny. But regardless of how they truly felt about him, many admitted they couldn\u2019t escape his content, and even found his videos funny.\u201d<\/p>\n\n\n\n<p>That\u2019s the trick. Tate\u2019s content uses humour, trolling, cringe-worthiness and straight-up shock-factor to blow up online. It&#8217;s not just what he says, but it\u2019s how he says it, and by the time that you even realize what he\u2019s said is problematic, it\u2019s already been liked, shared and turned into a viral sound.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Andrew Tate\u2019s Most Controversial Opinions!!!\" width=\"1080\" height=\"608\" data-src=\"https:\/\/www.youtube.com\/embed\/V5aJFioY1pc?feature=oembed\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" data-load-mode=\"1\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Haslop explained that this is largely through a sort of controversy humour as \u201che has built his name on the promise of saying what others won\u2019t, which boys seem to find funny.\u201d<\/p>\n\n\n\n<p>&nbsp;\u201cTate mainly does this by creating a so-called gender-war, claiming that men are losing out on opportunities to women. Even though this isn\u2019t the case because gender isn\u2019t a competition, and no one is winning or losing, this does earn respect from some.\u201d<\/p>\n\n\n\n<p>Essentially, for boys who feel confused or alienated by feminism or gender equality, they may see Tate as someone on their side. And that\u2019s the appeal; He\u2019s like an anti-hero standing up against \u2018woke culture\u2019.<\/p>\n\n\n\n<p>Whether he genuinely believes everything that he says is up for debate, but his most viral clips are the ones that anger, irritate and annoy. It goes without saying that the rage-bait gets the engagement, the followers and of course the money\u2026 and lots of it.<\/p>\n\n\n\n<p>A huge part of Tate\u2019s pull comes not just from his ideals, but his luxury lifestyle. He sells a vision of fast cars and six figure bank accounts which as Haslop mentioned \u201cmany young men, especially those feeling uncertain about their future, often think that his advice might be useful and look up to him in that way.\u201d<\/p>\n\n\n\n<p>While Tate\u2019s content may seem like digital noise to adults, the impact is being felt in real-life. Haslop explained that teachers in the UK have reported students adopting his mentality, making sexist remarks, and even mimicking his gestures: \u201cThis isn\u2019t just online, but these harmful views about women and this toxic masculinity is being seen in classrooms, locker rooms, anywhere really.\u201d<\/p>\n\n\n\n<p>But here\u2019s the catch, experts warn that demonising Tate won\u2019t actually help: \u201cIf you attack him, the boys will defend him, and it only validates his whole message that society is out to silence men.\u201d<\/p>\n\n\n\n<p>Instead, Haslop recommends focusing on teaching young people to question where their beliefs come from and who benefits from them: \u201cSchools need to educate better, boys need spaces to talk about masculinity without being shamed and social media platforms need to step up.\u201d<\/p>\n\n\n\n<p>Despite being banned from several sites, Tate has been allowed back onto other platforms like X thanks to leadership that favours \u201cfree speech\u201d even when it veers into hate speech.<\/p>\n\n\n\n<p>Haslop says: \u201cSocial media platforms have done the bare minimum and where there is very little real regulation, influencers like Tate will continue to take full advantage of that.\u201d \u2026 And it\u2019s clear that he is.<\/p>\n\n\n\n<p>Whether Tate ends up in prison or not, his ideas have already gone viral. The question now isn\u2019t whether he\u2019ll be silenced, but whether we\u2019ve already started to echo him without even realizing it.<\/p>\n\n\n\n<p>For more People stories, click here: <a href=\"https:\/\/illuminatedmag.co.uk\/people\/\">https:\/\/illuminatedmag.co.uk\/people\/<\/a> <\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1000\" height=\"300\" data-src=\"https:\/\/illuminatedmag.co.uk\/wp-content\/uploads\/sites\/43\/2025\/06\/Expert-Bios-2.png\" alt=\"\" class=\"wp-image-2512 lazyload\" style=\"--smush-placeholder-width: 1000px; --smush-placeholder-aspect-ratio: 1000\/300;width:347px;height:auto\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>While Andrew Tate&#8217;s legal battle plays out offline, his influence as a self-proclaimed alpha male continues to live on. Welcome to the Tate Effect.<\/p>\n","protected":false},"author":203,"featured_media":2572,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[7,18,10],"tags":[241,120,227,109,197,25,32,78,114],"class_list":["post-2511","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-people","category-social-media","category-top-story","tag-andrew-tate","tag-celebrity","tag-expert","tag-gender","tag-influencer","tag-social-media","tag-tiktok","tag-trending","tag-viral"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>&#039;The Andrew Tate Effect&#039;: &quot;Creating a so-called gender war?&quot; - Illuminated<\/title>\n<meta name=\"description\" content=\"Aside from Andrew Tate&#039;s misogynistic comments online, he is currently facing more serious criminal charges in Romania, including human trafficking, rape, and forming an organized criminal group.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jusmedia.co.uk\/illuminatedmag\/2025\/06\/06\/the-andrew-tate-effect-creating-a-so-called-gender-war\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"&#039;The Andrew Tate Effect&#039;: &quot;Creating a so-called gender war?&quot; - 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